In today’s Links To Go, there’s a link to a blog post from Wes McAdams. In it, he argues that the secret to sharing the gospel with millennials is to treat them like people and not like “millennials.” (those weren’t Wes’ exact words, but that was the gist of what he had to say)
I think that’s one of the key elements of evangelism that we so often miss. It’s not about a magic formula. It’s not about the special filmstrips or convincing books we might have to hand people. It’s not about knowing the chain of verses in precise order. It’s not about having an answer to every conceivable question.
As Wes said it:
There’s no magic formula. Just get out there, serve people, build relationships with people, and teach them about the redeeming blood of Jesus Christ.
In my Christ and Culture seminar, I say it’s about the LIPS:
Lifestyle, Interest, Prayer, Sharing
So here’s the secret formula for sharing the gospel: Love God. Love people.
I have a dream. I’m looking forward to the day when churches argue and fight about things that really matter. Okay, maybe I don’t really want the arguing and fighting part. Still, I’d love to see a large portion of our membership get passionate about things that happen outside of our church walls.
I long for the day when someone writing about feeding the hungry can generate as much attention as someone arguing about what women can and can’t do in the assembly. I’d love to see members competing to get more attention for their style of evangelism, rather than their style of music. Wouldn’t it be neat to hear someone say, “We liked that church, but they didn’t seem to be focused enough on missions, so we’re going elsewhere”?
I’d like churches to be measured not by the number of people in the pews on Sunday but the number of people on their knees on Monday. I’d love for faithfulness to be seen as growing to be more like Christ, not just attending church every time the doors are open. I dream of the day when we care less about who stands up front and more about who washes feet.
Yet, just as God told Elijah of the unknown thousands who weren’t worshipping Baal, I know that God has an army of people out there that aren’t writing blogs or speaking at lectureships or promoting the doctrine du jour. Those people are too busy going about their ministries, too busy serving, too busy changing this world to get bogged down in our silly squabbles. God bless them. May their tribe be increased.
I want to bring out one more point from Flavil Yeakley’s Why Churches Grow. This one is especially for preachers.
In his studies, Yeakley looked at the preaching style of the preacher. The preachers were asked to self-report on the style that they favored. One style was deemed positive, seeking to provide encouragement, inspiration, and instruction to the audience, with a focus on believers. The other style was deemed negative (with “corrective” being the term favored by most preachers), seeking to convert non-believers and point out the errors of other religious groups.
It’s interesting to note that the preachers who self-identified as “positive” almost exclusively used the more effective open dialogue style of evangelism. And their churches grew. Those that self-identified as “corrective” favored the more directive evangelistic styles we saw the other day. Only 2 out of 27 in this group were in churches that were experiencing significant growth.
That’s one point that I could definitely see as changing with time and culture. If you were to guess at what we might see today, or in the place where you live, what would you expect the results to be?
Let’s continue to talk about ideas that Flavil Yeakley presents in his book Why Churches Grow. Though the book is several decades old, many of the ideas presented fit today’s churches as well.
The last couple of days we’ve looked at evangelism. Yeakley’s focus is broader than that; he’s also interested in retention. Not surprisingly, just as it showed when looking at evangelism, Yeakley’s research points to relationships being the key to retention.
Succintly, Yeakley states:
These data suggest that when subjects formed personal relationships with members of the congregation, they were likely to remain faithful. When they did not form such personal relationships, they were likely to drop out of the church.
In his study of 100 people, those who formed six or more new friendships after their conversion stayed in the church; those who formed three or less, dropped out. Half of those who dropped out had found two or fewer new relationships. None of those who dropped out had formed more than six. None of those who stayed had formed fewer than three new relationships.
Again, my experience shows much of the same. It’s not about worship style nor church politics. It’s about people. Relationships. Friends.
The one most important thing that a church can do to grow is to be a welcoming church. That needs to go beyond giving a smile and handing someone a bulletin. People want to be a part. They want to find a loving fellowship.
Maybe that’s why Jesus said this: “By this all men will know that you are my disciples, if you love one another.” (John 13:35)
Yesterday, I started talking about some things I had gleaned from re-reading Flavil Yeakley’s Why Churches Grow. Though the research is dated, I think many of the findings would hold true today.
I talked about the evangelist’s view of outreach, how those who saw it as best accomplished through an open dialogue had the most success. Yeakley also looked at things from the recipient’s point of view, asking them to characterize how they saw the person that had reached out to them. He took those results and grouped them into three broad categories: Teacher, Salesman, and Friend.
His findings largely lined up with what he saw when looking at the evangelist’s point of view. Those who saw the evangelist in a teacher role rarely became Christians; only 5 out of 249 that described their interaction in terms of teacher-student had converted. Those who saw the evangelist as a salesman were most likely to respond, then drop out. This held true for 203 of the 290 who chose that descriptor. Finally, of those who saw the evangelist as a friend, 170 out of 181 became Christians.
All of this points back to the same thing: it’s not about the method. It’s about the relationship. You may have a technique to “get people in the water,” but if you can’t form a relationship dominated by friendship, you’re unlikely to help them become a lasting convert.